About Perfect Edge

"There are many who dare not kill themselves for fear of what the neighbours will say," Cyril Connolly wrote, and we believe he was right.

Perfect Edge seeks books that take on the crippling fear of other people, the question of what's correct and normal, of how life works, of what art is.

Our authors disagree with each other; their styles vary as widely as their concerns. What matters is the will to create books that won't be easy to assimilate. We take risks, not for the sake of risk-taking, but for the things that might come out of it.


John Hunt Publishing began in 2001 under the name of O Books, and now publishes nearly 300 titles a year. In 2010 we reorganized ourselves into a number of autonomous imprints operating in different genres. We make every title available in print and digital, and market to the trade worldwide. Over 90% of our sales come through the bricks-and-mortar and online retailers.

The imprints are largely run by authors who have gravitated to publishing, whether coming up through editing, design or marketing, and they draw in turn on a pool of several dozen like-minded people, scattered around North America and Europe. A central office looks after sales, accounts, and royalties.

We rely heavily on in-house online publishing systems, in order to be lean, quick, and hand back to the author as high a proportion of the sales income that we can achieve (our ebooks royalties for example are 50% of receipts, averaging about one third of the sale price). We do not pay advances. About one quarter of the titles on the list have an element of subsidy from the author, where the readers/editors liked the book but were not confident that we would recover the publishing costs, given our royalty rates and retail prices.

We edit and market every title, providing each one with a basic promotional campaign. For every 500 copies sold, we dedicate another round of publicity. Other author services for more publicity or editorial help/mentoring are available at a cost if wanted.

We communicate through an author forum, with additional FB closed author groups for different imprints. Authors have access to the 40,000 + contacts database, categorized and prioritized. There is further communication through the FB reader pages, with 60,000 + followers. Sales figures are available to view on a monthly basis, royalties are paid twice a year.

More than most publishing companies, the business is the authors. They run it. We develop it each year in the direction they decide.